Social media is here to stay in these modern times, but how can you use it when you are looking for a job? Personal Branding is an important concept here. How to do that, you will learn in this training.

SOCIAL MEDIA
Social Media is a collective term for all Internet applications that make it possible to share information with each other in a user-friendly and often fun way. It is not only information in the form of text (news, articles). Sound (podcasts, music) and images (photography, video) are also shared through social media channels. In other words, social media stands for "Media that lets you socialize with the environment you are in.

Everyone uses some form of social media by now. By no means everyone uses it optimally when it comes to finding work.

However, a successful applicant masters the use of social media, knows how to present themselves with it and find job opportunities.

This service can help you master this. The overall program is individually designed and tailored to your goals, desires, skills and possibly budget. We will show you how social media works, and how to find a job through your own online network. You will create your own plan to achieve this. The main lines of this plan will be:

  • How do I apply through social media?
  • How do I present myself on social media?
  • How do I activate and expand my network?

PERSONAL BRANDING
There are many different definitions for the term Personal Branding. Yet a number of things keep coming back. With Personal Branding you consider yourself as a brand. With this in mind you look at yourself, your ambitions and the (marketing) strategy you want to use to achieve your goals. It is important to distinguish yourself from others and to propagate this, especially for professionals in business services. Your unique qualities ensure this distinction. Authenticity is of great importance. Personal Branding is not hot air, it is about being driven in your development. Your Personal Brand is expressed in the ambitions you have, what you communicate, and the way you (distinguishingly) do/do your work or show how engaged you are with issues that are alive in society.

And remember: The perception of those around you determines what Personal Brand you really are.

During this training you will learn to create your own Personal Brand through a clear step-by-step plan and tips.

Outline program

Daypart 1

  • Using Linkedin, Facebook, Instagram, Twitter
  • Creating and optimizing profiles
  • Assignments for home

Daypart 2

  • Job finding and applying through social media
  • Personal Branding and setting yourself apart
  • Assignments for home

Closing session

  • Evaluation
  • Doing 10 job applications through social media
  • Closing with a report

Teaching Materials

  • Summary of training
  • E-books with additional information

Duration of training

The duration of the training can be determined by mutual agreement. The training is tailored to your personal wishes and needs. The entire training usually takes 3 to 4 weeks (because there are also homework assignments to be made).

Rates โ‚ฌ 95, - per hour incl. teaching materials and homework assignments.

Download the "product sheet on applying via social media" here.